Capcom's recipe for success is simple: stay the course, ignore the bandwagons | Opinion
Fear of missing out, or FOMO, is a key part of consumer psychology that just about any businessperson has learned about at some point. It's the reason why sales and special offers "must end soon"; it's the concept that underlies limited edition products, pre-order bonuses, and every wily form of artificial scarcity this industry has ever cooked up. Yet, for all that, any businessperson worth their salt knows how to manipulate FOMO in consumers, very few of them are immune to its effects in turn. On the contrary, many managers and executives – especially those in technology or tech-adjacent industries like gaming – are riddled with the fear that they might miss out on the next trend, the next advancement, or the next platform that rockets to the moon. Read more
Fear of missing out, or FOMO, is a key part of consumer psychology that just about any businessperson has learned about at some point.
It's the reason why sales and special offers "must end soon"; it's the concept that underlies limited edition products, pre-order bonuses, and every wily form of artificial scarcity this industry has ever cooked up.
Yet, for all that, any businessperson worth their salt knows how to manipulate FOMO in consumers, very few of them are immune to its effects in turn. On the contrary, many managers and executives – especially those in technology or tech-adjacent industries like gaming – are riddled with the fear that they might miss out on the next trend, the next advancement, or the next platform that rockets to the moon.
What's Your Reaction?
.jpg?width=1920&height=1920&fit=bounds&quality=80&format=jpg&auto=webp#)
